Client Case Study:
For Ever Fine Jewelry
From basic to bold: how we got +365% website taps in 30 days
700+
new organic followers in under 2 months
1,859
website clicks within the first 2 months of posting
302,729
impressions within the first month
unlimited DM's
the interest in her jewelry products skyrocketed
The Results
The Challenge
Our client came to us with one major goal: get seen. She wanted to increase brand awareness, get more eyes on their collection, and drive real interest in their pieces without spending a dollar on ads.
- Reaching new audiences through organic content.
- Driving more direct messages (DMs) and conversations about product.
- Increasing website traffic and ultimately, conversions.
- Building an Instagram presence that felt both luxurious and approachable.
Our Strategy
Competitor & Trends Review
- Studied what was working for high-performing luxury jewelry brands and solo creators with a similar aesthetic.
- Noted the power of emotional hooks, short-form storytelling, and trend-jumping in the jewelry niche.
- Identified key visual trends in lighting, hand styling, and angles that stop the scroll.
Brand Positioning Deep Dive
- Reviewed FEFJ’s existing content and performance to identify strengths and gaps.
- Noticed an opportunity to clarify their positioning: high-end, everyday luxury for women buying for themselves.
- Paired that insight with data to refine the tone and messaging of their content.
Relatable, Viral Content Creation
- Developed a content calendar that mixed trends, founder moments, luxury storytelling, and polished product showcases.
- Leaned into TikTok-style content on Instagram to boost discoverability.
- Focused heavily on Reels and storytelling to hit reach goals and spark brand interest.
We blended food marketing principles with luxury product styling, to create craveable, scroll-stopping content. Every visual was designed to tap into sensory appeal and make the jewelry feel deliciously desirable.
Some of Our Work
From the Client:
"Working with the Socialista girls has been the most fun! They took our messy social media and sprinkled their magic on it. We’re seriously obsessed. Super easy to work with and feel like our creative besties. 🍸"
Whether you like it shaken or stirred, your signature social cocktail is about to turn heads.
Browse our services to see how you can get your socials strategized, simplified and down-right snazzy.
